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Softmagic founded in 1988, initially
providing Mac-based publishing solutions to newspapers and large
publishing houses. Over time, customer demand for flexible and
scalable solution encouraged us to develop a complete workflow
and pagination system ourselves, one that was tailored exclusively
for the needs of vertical markets. At the time, we concluded
the best solution that met all our criteria was the NeXTSTEP
OS. NeXTSTEP's combination of proven object-oriented development
tools, Display PostScript and database independent adaptor technology
was exactly what we were looking for.
From that point on, Softmagic's strategy was to segment the
publishing market and develop a specific solution that enhances
the productivity for that specific market rather than trying
to develop an over-bloated solution that tries to handle everything.
Softmagic's solution would be based on the industry standards
such as SQL, PostScript, PDF, Unicode, and XML. The NeXTSTEP's
object-oriented development environment would allow us to develop
objects that can be reused across various solutions. Indeed,
the software development effort was finally catching up with
the hardware side.
Momentum has continued to build as Apple brought NeXTSTEP technology
to the mainstream in the form of Mac OS X. Softmagic began migrating
the proven newspaper editorial system for more general public
in the form of MLayout (page layout), BookAssembler (workflow
control) and PageServer (Web-based pagination solution).
Softmagic will continually devote itself into developing a
better publishing system. We are your partner for life in visual
design and publishing. Softmagic wishes you and your business
prosperity.
Thank you.
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Min Soo Kim
President |
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